BLISS FOR YOUR BACK
The Joya technology gives you a comfortable, unique feeling as you walk. The core feature is the soft, supple sole, which supports the natural sequence of movements and promotes active walking. With Joya shoes, walking becomes a true experience.
The Joa brand has developed different shoe technologies that make use of this principle in different ways. Generally speaking, the soft, supple material of the patented Joya sole provides a better pressure distribution on the sole of your feet thereby avoiding high pressure peaks as you mostly have in conventional shoes.The mechanism can avoid pressure peaks on the spine and feet which can help to relieve the spinal discs and your foot during walking and standing accordingly.